Nellymoser is a mobile innovator and a pioneer in rich media delivery. Today, Nellymoser’s proprietary Mobile Engagement Platform includes everything that advertisers and marketers need to deliver high-quality, rich content seamlessly across the ever changing mobile landscape.

Founded in 2000, Nellymoser has delivered technology that is in use in more than one billion devices, including Microsoft Xbox, Sony Playstation, Leapfrog’s Leapster and Adobe Flash.

Long before the popularity of the smartphone, Nellymoser pioneered mobile apps and rich media delivery. The company created one of the first music delivery services on behalf of Warner Music. It also was the backbone for the delivery and playback of ringtones for the major ringtone providers.

Mobile video was launched in 2008. Nellymoser quickly became the provider of mobile video delivery for leading companies, such as Viacom/MTV Networks, Disney/ABC Entertainment, Comedy Central, Hachette Filipacchi, Warner Music Group and Sony Music.

The company invested $15 million to create the Nellymoser Mobile Engagement Platform, a mobile technology platform that is a carrier-graded mobile service delivery platform used to deliver rich media content (e.g., music, video, images) via rich Internet applications and Mobile Internet sites. Features include:

  • Carrier-grade managed / hosted service
  • Connectivity to carrier infrastructure (e.g., billing, messaging, search)
  • Proven and used in-market by Tier 1 media companies, content providers and mobile operators

The company has extensive experience in creating mobile applications that work with the Nellymoser Mobile Engagement Platform to deliver superior experiences for clients.

In 2011, the company completed its migration of the Nellymoser Mobile Engagement Platform to a cloud infrastructure that supports auto-scaling for peak demands, load balancing, geo-redundancy and self-healing.

Today, most companies choose Nellymoser to turn printed action codes (e.g., 2D bar codes, QR codes, Microsoft Tag, SMS short codes, watermarks, mobile banner ads) into instant, interactive customer engagement on mobile phones. Publishers, advertisers, retailers, consumer packaged goods companies, realtors, and others spend billions on media campaigns to reach a broad audience and generate interest. Interested customers are directed to use their mobile phone “snap,” “text” or “click” an action code that is placed in a magazine, newspaper, sign, or other display media. Nellymoser responds instantly by delivering an interactive engagement ranging from contests and product videos to interactive multimedia engagements that can be shared via social media (e.g., Facebook, and Twitter) and include e-commerce for instant product purchases.

The company intends to grow its mobile capabilities for publishers, advertisers, retailers and brands. We believe that the ever-changing landscape with more modern action codes (e.g., digital watermarks, near field communications, audio signals) will demand the robust capabilities that Nellymoser has built and deployed.

Nellymoser is headquartered in Arlington, MA, near Boston.