products & services

The Nellymoser Platform

Nellymoser's mobile services platform includes everything media companies and network operators need to deliver extensible, Mobile 2.0 services that engage broad audiences with rich, interactive experiences.

Mobile services created and deployed using the Nellymoser Platform enable consumers to quickly access, share, and interact with relevant content in a branded, personalized user experience.

Easily integrated into existing content management systems, network operator infrastructure, billing systems and advertising networks, the Nellymoser Platform provides a scalable, end-to-end solution for delivering engaging mobile experiences.

Focus On Extensible Mobile Services

Using Nellymoser's Mobile Works, consumers & web developers can build rich, interactive widgets & microsites that incorporate video, audio and a predefined set of interactive features.

Widgets and microsites can extend the functionality of mobile services built on the Nellymoser Platform or run in stand alone mobile application or WAP environments.

Mobile Works will include an intuitive, template-based web interface, development tools, and sample widgets including streaming audio and video from popular RSS feeds and access to consumer generated slide shows, news feeds, and sports scores will be available on the Nellymoser Mobile Works Network.

Using Nellymoser's Mobile Works, advertisers and their agencies can easily build rich, interactive mobile advertisements that improve brand recall, recognition, and response rates. New 'click to in-app destination' keeps consumers in the mobile service while they interact with advertisements eliminating any disruption in their entertainment experience.

Extensible services are not only defined by widgets and microsites. The powerful Subscriber and Content Access API allows mobile service owners and trusted third-party developers to create new or companion services that run across multiple platforms - online, mobile, and set top boxes.

The API supports creation of widgets, microsites, new services and mashups that access mobile content streams and take advantage of consumers' stated preferences for personalization and content filtering.

Using this API, service owners can extend their brand presence with web-based versions of their mobile service, allow consumers to manage preferences online, filter external news or content feeds based on consumers’ preferences, or create mobile or online mashups to deliver new services.

Platform Features

End-to-end platform - From content ingestion, transcoding, and adaptation to user and mobile services management the Nellymoser platform handles it all

Manages mobile channel complexities - One-time integration with content management system(s) enables delivery of rich mobile services across widest array of formats, networks and devices

Connectivity and cross-platform integration - Easily integrate with network operator infrastructure, billing systems and advertising platforms, including support for multiple revenue generation models

High-quality delivery of rich Mobile 2.0 services to the broadest audience - Deliver the highest quality, rich mobile experience possible for each handset

Extensible Service Framework - Allows content and functionality, using widgets and microsites, to be added to one or more services

Subscriber and Content Access API - Supports creation and delivery of cross platform services, widgets, and mashups

Small, optimized client engine - As required, a small, optimized client engine enables rich Mobile 2.0 services on lower-end handsets

Robust and flexible media adaptation and optimization - Mobile-specific transcoding integrated with an extensive database of handset capabilities ensures the highest quality experience is delivered to each device

Multiple client platforms supported in the same service - Support for platforms such as Java, BREW, WAP, and Flash Lite matches the unique requirements of each audience and service, and extends the reach to lower-end handsets

Interactive features - Engage consumers with interactive and community features such as user-generated content, voting, rating, polling, trivia, quizzes, blogs, message boards, and send-to-friend

Two-way platform - Single platform manages and publishes content enabling dynamic incorporation of user feedback and user generated content

Integrated content and services - Enable consumers to quickly and easily access, share and interact with relevant content from multiple sources

Branded, personalized user experiences - Create personalized consumer experiences with differentiated branding, enabling consumers to find, try, buy, share, create and enjoy rich media and content

Platform Benefits

Grow mobile channel revenue by attracting and retaining consumers with rich, interactive, Mobile 2.0 services

Create differentiated mobile services that reflect your unique brand

Unleash creativity and innovation with mobile widgets

Deliver your rich mobile services to the broadest audience

Extend your brand across multiple platforms

Monetize media assets through subscriptions, transactions and advertising

Focus on your business, let Nellymoser deal with the complexity of mobile channel formats, networks, and devices

More easily integrate your services with the existing infrastructure of media companies, network operators, and other mobile industry providers

Invest in an extensible, scalable platform that can support your mobile services as they evolve to meet ever changing consumer demands